Made by bloggers for bloggers means that Convertkit has functionality which is PERFECT for bloggers. This functionality includes link triggers, sophisticated segmentation, tagging and automation. All rolled up into a package which doesn’t need a degree in email marketing software to decipher! Confusion-soft anyone?! Convertkit isn’t the cheapest option on the market but you are paying for a package that does exactly what it says in the tin. No cobbling things together, it’s all there for you.